Hot Pop-Ups & Events Happening in Seoul This July 2025!

 

📍 Hot Pop-Ups & Events Happening in Seoul This July 2025!

Looking to make the most of summer? Don’t miss these exciting pop-up stores and events happening across Seoul in July 2025!
From K-pop concerts and festivals to limited-edition fashion pop-ups and interactive exhibitions—there’s something for everyone.

Here’s your ultimate guide with dates, locations, and highlights 📝

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🎤 1. Must-See K-pop Concerts & Festivals

✅ Waterbomb Seoul 2025

• When: July 4 (Fri) – July 6 (Sun)
• Where: Kintex Outdoor Global Stage, Ilsan
• Highlights: Water gun parties, dance, and hip-hop performances!
• Lineup: EXO’s Kai, 2NE1, Kwon Eunbi, KISS OF LIFE, Kep1er, Chungha, Crush, and more

✅ RIIZE Concert – Riizing Loud Tour

• When: July 4 (Fri) – July 6 (Sun)
• Where: KSPO Dome (Olympic Park)
• Highlights: RIIZE’s first solo Asia tour stops in Seoul!

✅ Hoshi X Woozi ‘Warning Tour’

• When: July 11 (Fri) – July 13 (Sun)
• Where: Jamsil Indoor Stadium
• Highlights: First joint concert by SEVENTEEN unit duo Hoshi and Woozi

✅ SBS Gayo Daejeon Summer (NOL Festival)

• When: July 26 (Sat) – July 27 (Sun)
• Where: KINTEX, Goyang
• Lineup: NCT 127, TXT, ITZY, (G)I-DLE, ENHYPEN, STAYC, and more
• Highlights: The ultimate indoor K-pop summer festival — no worries about the heat!

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🛍️ 2. Pop-Up Stores You Can’t Miss

✅ GUESS Pop-Up at The Hyundai Seoul

• When: June 26 – July 9
• Where: The Hyundai Seoul, Basement 2
• Theme: Denim collection with photo zones and limited-edition merch

✅ ‘Flat is the Point’ Pop-Up at The Hyundai Seoul (5th Floor)

• When: Until July 6
• Highlights: Minimalist lifestyle brands and home décor — a must-see for interior lovers

✅ Seongsu Character Pop-Up Series

• When: Throughout July (dates may vary)
• Where: Seongsu-dong cafes, galleries, and cultural spaces
• Themes: Shinchan, Pingu, fashion collabs, and more fun character-themed pop-ups

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🎠 3. Unique Experiences & Exhibitions

✅ Lotte World x Pokémon Adventure Summer Festa

• When: Summer season through August
• Highlights: Pokémon stamp tour, exclusive merch, character photo spots

✅ EVERLINE Street Woman Fighter Exhibition

• When: June 23 – July 30
• Where: Near Times Square, Yeongdeungpo
• Highlights: A must-visit for fans of the popular dance competition show

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🗓️ Quick July 2025 Event Summary

Date Event Location

July 4–6	Waterbomb Seoul 2025	Kintex Outdoor Stage, Ilsan
July 4–6	RIIZE Concert	KSPO Dome, Olympic Park
July 11–13	Hoshi X Woozi Warning Tour	Jamsil Indoor Stadium
Until July 6	Flat is the Point Pop-Up	The Hyundai Seoul 5F
Until July 9	GUESS Pop-Up	The Hyundai Seoul B2
July 26–27	SBS Gayo Daejeon Summer	KINTEX, Goyang
Until July 30	Street Woman Fighter Exhibit	Yeongdeungpo
Through August	Lotte World x Pokémon Summer Festa	Lotte World, Jamsil
All July	Seongsu Character Pop-Ups	Seongsu-dong Area

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✨ Tips for Enjoying July Events in Seoul

✔️ Seongsu-dong and The Hyundai Seoul are hotspots for pop-ups — plan your visit accordingly.
✔️ Some pop-ups may require reservations or close early — check official accounts and websites in advance.
✔️ Combine K-pop concerts with pop-up visits for a full summer Seoul experience!

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